Tuesday, September 1, 2009

Marketing Personality - Selling

Excelling in a Marketing career demands very valuable qualities in a professional. Abilities of selling, strategizing, promotion require invaluable attributes to excel.

Selling demands one to push a product into a customer, no matter what the competition is, no matter what the product is. The salesmen are trained specially to divert sales dialogues towards their products' excellent features.

Henry Ford said, "Ford offers cars of all colours as long as it is BLACK".

That was a period in early 20th century, when Ford was looking forward to FORCE his car down the customers' market, with just one color. But, this was the wonderful way in which he promoted his product. And his focus was just one thing then,"to 'sell' Ford car."

Sales target based day wise plans, prospective customer identification, High level of individual confidence, conversational skills all go a long way in successful sales deals.