NETWORKING

Some of the greatest businessmen cared to remember their customer's birthdays, call them up, wish them, enquire about their welfare and learn more about them. Genuine interested in their customers made them do this spontaineously.

Networking, growing one's friends' circle, is not just about having a lot of friends. Rather, it's about being an "interested" friend.

Networking has a few vital entities -

1. Own individuality - one needs to have his self respect, his earnings and ability to help others. He needs to be a confident individual who not only solves his own problems but also has tremendous interest in helping others solve their problems, as well.

2. Interest in others - He has to be intetested in others, just because he knows them. He should value his friends and their growth.

3. Member of important public clubs - He is a member online networks, trade clubs
and expands his network.

4 Business Knowledge - Interaction with a wide horizon of people increases one's knowledge horizon. Knowledge enables him to provide vital points in important meetings, conferences etc.

All these entitites, maintained as a part of living, will not only enable one to maintain his friend circle, but also grow his network at a great pace.

WAT'S U'R PRODUCT WORTH ???

Tata Nano hit new lines, a few months before. Launching Nano at a price of Rs 1 lakh, Tata hit the untouched car market. It reached out to people of an average salary, but with high aspirations. Tatas have grabbed the attention of a very competitive market, in the post-recession era.


Pricing is one of the most important Marketing strategies in the market today. Utilized as a vital customer winning tool, solo pricing plans have created a market share growth for a lot of companies. FMCG market witnesses huge price in the same product. To mention a few, Nirma and Surf cater to different markets in the washing powder category.